About GOAT BOLD

Hi, I'm Serj. Your brand's unfair advantage.

I’m a business doctor. I find what’s holding your business back: weak branding, invisible marketing, confusing offers.
And I fix it.

Brand, design, website, marketing.
One person. One plan.

Everything works together.

@goat.bold (Instagram, opens in a new tab)
Serj, founder of GOAT BOLD, in a dark jacket, one hand raised above his head, the other resting on a table

Why me?

I don't just design.
I fix what isn't working.

I've built brands, websites and marketing
for clinics, academies, garages and local
businesses across Dublin and beyond,
Mirabell Aesthetics and Mirabell Academy,
Shaped Face and Body & Car Fix Mechanic.

Every project starts with one question: what is stopping clients from choosing you? Then I fix it, from the logo to the website to the offer.

Serj Popa, founder

Principles

How I work

Bold

I'll push your brand further than you'd push it yourself.

You stand out instead of blending in.

Direct

Clear answers, no jargon, no runaround.

You always know where your project stands.

Sharp

I find the real problem fast and fix that first.

No money wasted on things that don't bring clients.

Honest

I'll tell you what isn't working, even when it's not what you want to hear.

Decisions based on facts, not flattery.